Privacy Policy

Last updated: November 4, 2026

Who is responsible for your information

Neatmelt is operated by ACOBTA PRODUCTION LIMITED. This policy explains how we collect, use, disclose, and retain personal information when you browse our store, place an order, contact us, or use related services.

Our registered office is Room 101A, 1/F., Hing Yip Commercial Centre, 272–284 Des Voeux Road Central, Sheung Wan, Hong Kong. Our Hong Kong business registration number is 30975304.

For privacy inquiries and requests, email support@neatmelt.com or call +1 760-518-3467. We are responsible for our handling of personal information as described here; some providers also process information for their own disclosed purposes.

Information we collect and its sources

We collect information you provide directly, including your name, email address, telephone number, delivery and billing addresses, order details, and messages to customer support.

Payment providers process the payment credentials needed to complete your transaction; we receive transaction details such as amount, method, and payment status.

Our store and enabled technologies collect device and usage information, such as IP address, browser and device details, cookie identifiers, pages and products viewed, cart and checkout activity, purchases, and privacy preferences.

We also receive information from Shopify, payment providers, delivery and returns partners, and enabled advertising partners where permitted.

How we use information

We use personal information to process payments, fulfill and deliver orders, handle returns and refunds, answer inquiries, maintain security, prevent fraud, keep business records, and comply with legal obligations.

With the permissions required by law, we also use information for store analytics, advertising measurement, personalized advertising, and marketing communications. You can unsubscribe from promotional emails using the link in a message; essential order and service messages may still be sent.

Where a legal basis is required, we rely on performing a contract, complying with law, appropriate legitimate interests such as security and customer support, or consent where required. You can withdraw consent without affecting processing lawfully completed before withdrawal.

Who receives information

We disclose information as needed to Shopify and other service providers supporting store hosting, payment processing, fulfillment, delivery, returns, communications, security, and analytics.

Advertising-related disclosures are described below and are subject to applicable choices and permissions.

We may also disclose information to comply with lawful requests, protect legal rights, or complete a business transfer with appropriate safeguards. We do not treat this policy as consent to otherwise prohibited data use.

Shopify

Shopify hosts our store and processes information to provide its commerce services.

When Shopify Network Intelligence or other relevant enhanced services are enabled, Shopify may also use information about interactions with our store together with activity involving Shopify or other merchants to improve services and support personalized experiences and advertising, subject to applicable settings and choices.

Read Shopify’s Consumer Privacy Policy. To exercise rights regarding Shopify’s own processing, visit Shopify’s privacy portal. You may also have separate rights against us.

AppLovin advertising and measurement

When AppLovin advertising technologies are enabled on our store, AppLovin acts as a third-party advertising and measurement partner that collects or receives device and browser information, IP addresses, cookie and other online identifiers, product-view, cart, checkout and purchase events, transaction values, and, where enabled by the selected integration, customer identifiers such as email addresses or telephone numbers.

The information collected or shared depends on the features enabled and your privacy choices. We share this information through our enabled AppLovin integration, subject to applicable consent and opt-out choices.

It is used for advertising delivery, measurement, optimization, and improvement of AppLovin’s services, including its AI-powered advertising technology, as described in AppLovin’s privacy policy.

For more information about AppLovin’s collection and use of your information visit: https://legal.applovin.com/privacy

Cookies and advertising choices

We use essential technologies to operate the store and checkout and maintain security. Optional analytics and advertising technologies are governed by the choices and legal requirements applicable to you.

Where consent is required, those technologies are activated only after the required consent. Use our cookie preferences control or Your Privacy Choices page to make or change your choices.

We respect applicable browser and device privacy signals, including Global Privacy Control and Do Not Track, and communicate relevant choices to our integrations.

Sharing information for advertising may constitute a sale or sharing of personal information or targeted advertising under applicable privacy laws. Where applicable, you can opt out using Your Privacy Choices or by emailing us. We do not unlawfully discriminate against customers who exercise these rights.

Retention, security, and international processing

We retain information for the period reasonably needed for the purpose involved. Criteria include completing orders and after-sales service, our ongoing customer relationship, tax and accounting duties, resolving disputes, preventing fraud, and applicable limitation periods.

We delete or anonymize information when it is no longer needed, subject to lawful retention and backup practices.

We use reasonable safeguards appropriate to the information and risks; no transmission or storage system can guarantee absolute security.

Information may be processed outside your country, including in Hong Kong, the United States, and countries where our providers operate. Where required, we use legally recognized safeguards for international transfers. Contact us for relevant information about safeguards that apply to your data.

Your rights and requests

Depending on applicable law, you may have rights to access, correct, delete, or obtain a portable copy of information, restrict or object to processing, withdraw consent, and opt out of sale, sharing, or targeted advertising.

Email support@neatmelt.com with the subject “Privacy Request”. We may need proportionate identity verification for certain requests. Authorized agents may act with appropriate authority.

We will respond within applicable legal deadlines and explain any lawful refusal. Where available, you may appeal a refusal by contacting us and may complain to your local privacy regulator.

Children and updates

Our store is not directed to children, and we do not knowingly collect children’s personal information for advertising. If you believe a child has provided information, contact us so we can investigate and take appropriate action.

We may update this policy when our practices or legal requirements change. We will revise the date above and provide additional notice or obtain new consent when required.